About Us - People

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Email: eryl@equinoxcommunications.co.uk

 

Since establishing Equinox in 1996, Eryl has steered it to become one of the leading independent communications companies in Wales, with a client base drawn from public, private and voluntary sectors. 

 

A first language Welsh speaker, he has been involved in the public relations and marketing industry for more than twenty five years and is a strategic management consultant with expertise in managing the reputations of high profile public and private organisations.

 

He was formerly a PR Manager for the RAC in the late 80s before being appointed director of public affairs for the British Railways Board in Wales and southern England in the 90s.

 

He has vast knowledge, understanding and contacts within the media and political field across the UK and has managed a wide range of issues and crises for clients.

 

As well as leading on many of Equinox’s own communications training courses he is also a trainer at Cardiff University for the Open for Business Courses, a programme of professional development courses for businesses, where Eryl specialises in media relations.

 

In his spare time he enjoys sport, in particular rugby and keeping fit, and often takes part in 10k runs, half-marathons and full marathons.

Email: zara@equinoxcommunications.co.uk

 

Zara has fifteen years experience in the PR and marketing industry, devising and implementing successful campaigns across the UK on a national and regional basis and across consumer and business-to-business briefs.

 

Zara joined Equinox five years ago from London where she worked for ten years in top agency Bell Pottinger Good Relations and then in house at Sainsbury’s Head Office. She brings with her a wealth of experience across all communication disciplines and is responsible for the strategic direction of all clients at Equinox.

 

In her role as Head of Communications, Zara leads the account teams across a wide variety of sectors including tourism, retail, transport, healthcare, construction, regeneration, charity and government. She also works alongside MD Eryl Jones to implement the agency’s own business plan, managing the development of the agency to ensure that Equinox remains one of Wales’ top consultancies.

 

When she’s not working, Zara enjoys playing tennis, cooking, socialising and watching films and comedy on TV, The Thick of It is favourite at the moment. Having studied French at degree level and lived in France for a number of years, Zara also enjoys regular trips to the South of France and dreams of a second home there before she’s 40!

Email: kate@equinoxcommunications.co.uk

 

Kate has been at Equinox for six out of her seven years in the PR industry.

 

She has created and managed award winning campaigns for clients such as the Heritage Lottery Fund and Folly Farm and Zoo.  In her role as Account Director Kate devises and implements strategic media relations campaigns for a broad range of high profile clients spanning consumer, corporate businesses and the public sector.

 

Having cut her teeth in the press office of the Wales Tourist Board Kate’s areas of expertise include tourism, fashion, retail, hospitality and heritage.

 

Kate is also an experienced marketeer both offline and online, helping clients listen to and engage with their audience via social media channels and measure its effectiveness.

 

When she’s not working Kate likes to bake cupcakes and hunt car boot sales and charity shops for cake stands and china teapots.  

Email: catrin@equinoxcommunications.co.uk

 

Catrin joined Equinox in early 2008 and has since gained more than five years experience working in PR consultancy. She started her career in communications after graduating from the MA International Public Relations course at Cardiff University in 2005.

 

Acting as Account Director on a wide portfolio of accounts, Catrin is responsible for delivering high- impact, strategic and measured online and off-line communications campaigns for a range of B2B and consumer clients in Wales and across other parts of the UK.

 

She currently works on marketing, PR and social media campaigns for clients including Savills’ managed sites, Greenwich Shopping Park and the Red Dragon Centre; leading regeneration specialist, St. Modwen and the Welsh Assembly Government funded partnership, Fly-tipping Action Wales.

 

As a fluent Welsh language speaker, Catrin has gained significant experience creating and implementing bilingual information campaigns for clients in the public and private sector, and has honed strong contacts across Welsh and non-Welsh language media outlets nationally through her work.

 

A passionate linguist, Catrin also speaks Italian and French, and enjoys travelling and experiencing new cultures. Her most recent expedition took her to the top of Brazil’s iconic Sugarloaf Mountain in Rio de Janeiro.

Email: helen@equinoxcommunications.co.uk

 

Helen joined the Equinox team in 2007 after completing a BA degree in Journalism at Cardiff University.

 

In her role as Account Manager, Helen implements both offline and online campaigns for a variety of clients including Greenwich Shopping Park, The Valleys, Heritage Lottery Fund, Talbot Green Shopping Park and The Chartered Institute of Marketing.

 

Recently awarded Outstanding Young Communicator at CIPR Cymru PRide Awards 2011/12, Helen has a keen interest in social media, event management and writing.

 

A Welsh speaker, Helen enjoys dining out, travelling to new and exciting places and updating her fashion blog.

Email: katie@equinoxcommunications.co.uk

 

With over three years PR agency experience both in London and in south Wales, Katie has worked on a wide range of client campaigns ranging from tourism and retail to professional services and arts organisations. Her clients have included, Visit Wales, The Ryder Cup 2010 and Dreams.


In her role as account manager, Katie works across a diverse range of clients from travel providers to retail shopping parks and commercial property. Having completed a law degree, Katie approaches her client campaigns objectively and methodically but always with creative flair.


In her spare time Katie likes to try and escape the Welsh weather and jet off to exotic locations around the world. Next on the hit list, New York.

Email: louise@equinoxcommunications.co.uk

 

An enthusiastic communicator with good knowledge of regional and Welsh media and significant experience in the charity and not-for-profit sectors, Louise joined the Equinox Communications’ team in early 2011. In her role as Account Executive, Louise supports the whole team across a number of clients including Fly-tipping Action Wales, Care in Hand, Woodfuel Wales, Westmark, Savills’ retail parks and St Modwen Homes.

Louise started out in PR and marketing as part of the Comic Relief Regional Media team, where she gained experience in event management, media relations, artist liaison, interviewing and copy writing. Helping to promote the Red Nose Day 2011 campaign across five UK regions, including the South West, the East and West Midlands, and Wales, provided Louise with a wealth of knowledge of regional media, while event organisation and copy-writing allowed her to secure several items of broadcast and print coverage during the campaign.

A fluent Welsh speaker from Aberystwyth, Louise graduated with a BA Honours in English Literature from Cardiff University in 2010.

Email: elinor@equinoxcommunications.co.uk

 

Elinor graduated with a BA Honours in English Studies from the University of Nottingham in 2008 and embarked on an extensive trip around South-East Asia before beginning her career in PR.

 

She has since worked for six months as a Media & Marketing Assistant for Comic Relief, helping to promote the Sport Relief 2010 campaign across Wales, the South, South-West, West and West Midlands.

 

A passionate fluent Welsh speaker with good knowledge of Welsh media and solid experience of working in the charity sector, Elinor joined the Equinox team in 2010. With significant experience of organising and managing media events, Elinor brings creativity and originality to her role and she supports the team across all accounts.

 

Outside of work, Elinor loves shopping for bargains, going to the theatre and catching up with friends over a glass of white wine. She likes to spend time at the weekend watching cookery programmes and experimenting in the kitchen.

Email: bethan@equinoxcommunications.co.uk

 

Bethan graduated with a BA Honours in Media Studies from the University of Portsmouth in 2009 and has had placement experiences with organisations such as Rhondda Cynon Taf County Borough Council, Buzz Magazine and The Stroke Association having involvement in various media campaigns.

 

For nearly two years, Bethan worked as a PR Account Executive for Camargue PR in Cheltenham. As part of her role, she worked on a series of national energy projects, supporting the community relations teams and attending consultation events, before joining the Equinox team in September.

 

In her spare time, Bethan enjoys going out with friends, watching old films and dancing the night away when given the chance!